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Marketing Response Center Intern

Amazon

On-site 🏢 05 December
Marketing & Digital Media
Causeway Bay, Hong Kong SAR China

Do you have a desire to make a major contribution in the rapid growth environment of Cloud Computing?Do you want to build your skills in marketing and sales for long term career growth?If so, come build the future of tech as part of our Global Marketing Response Center (MRC) team! (Watch this video to learn more about the Global MRC team: https://www.youtube.com/watch?v=JTWW7UoJDEU)We are looking for talented builders to join the Global MRC team based in Hong Kong/Taiwan to engage with AWS new and prospective customers.MRC is an important customer engagement arm in the Marketing organization. Our mission is to learn from customers, understand their needs, and educate them about the benefits of AWS and all the services we offer, in order to help them embark on their cloud journey quickly and easily. It is a critical function within the lead and demand generation process, with the objective to profile, nurture, and qualify marketing leads generated from various marketing events, campaigns, and activities.Key job responsibilitiesWork as part of the MRC team to:• Build a stronger AWS leads database by interacting with customers by phone, email and/or live chat, and researching existing AWS leads to create a detailed view of the customer’s need for cloud technology.• Educate customers that are in the beginning of the cloud journey and move them from warm or little interest to active interest; education to consideration.• Nurture leads with tailored messaging to increase customer understanding of AWS services and unique differentiators with relevant customer use cases.• Through nurture efforts, create higher value leads resulting in higher conversion rates.• Work closely with Marketing and Sales stakeholders to achieve campaign goals.• Opportunity to be part of a team to lead a global cross-functional MRC projects to drive operational excellence and better customer experience.• Work ad-hoc task as requested (eg. Reporting, Building Dashboard & Email template)
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