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Product Marketing Intern, GCR Marketing

Amazon

On-site 🏢 03 April
Marketing & Digital Media
Beijing, China 🇨🇳

Would you like to drive the cloud computing business by the power of Product Marketing? Amazon Web Services (AWS), a subsidiary of Amazon.com, is seeking a product marketing talent who can support Product Marketing Manager on flagship events, content localization, creative brainstorming, market research and promotion of newly introduced products. In this role you will be responsible to manage AWS official website in terms of content localization, social media post management, etc. You will also be responsible for creating and executing flagship events and design promotion campaigns for AWS products for target audience on different social media platforms. Amazon has been increasing demands and awareness for the AWS cloud through a lot of seminars and community initiatives. We want to create the right emotional attachment with our customers and build a long-term relationship thru series of training material and communication engagement, especially for China, we want to localize our global content to suit local needs and better perceive to their expectations. You are expected to use the power of content creativity for engaging customers and educating the value of the cloud computing, and helping them to be successful in their own business model via AWS enablement. Therefore, you need to understand AWS offered product and services, and how our customers build their digital transformation through AWS.Product Marketing doesn’t work alone. It should be integrated to other marketing channels to deliver the right content to the right target audience. We expect you will work with different marketing and sales stakeholders to design the right content for their activities.* For more information on AWS, please visit http://aws.amazon.com/cn *Key job responsibilitiesWork with Product Marketing Manager to develop content, execute the events and do the market research for the AWS key services promotion in China. • Support and execute the Product Marketing programs, including new product introduction, theme-based marketing content creation, workshops, etc.• Assist the Product Marketing manager to develop the content for various marketing channels with the key theme-based marketing programs. • Work closely with channel owners to create and manage the content deliverables for each marketing programs and keep tracking the performance.• Work with SA team to localize product blogs and optimize the content.• Work with Product Marketing Manager to do the market competitive research.
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